The Beginning Of A Transformational Furniture Store
A picture taken of me in the beginning months of business development in 2024
Let me start by saying that as I write this I’ve been building this furniture business for months. It’s my passion, my dream, and very much my ambition to run and own a brick-and-mortar furniture business and be able to sell amazing American-made transformational furniture.
The business model concept started in my early 20s with a fascination for small spaces. I realized that there had been so many people, ‘like myself,’ living in smaller spaces whether a condo, an apartment, or even a studio apartment. So why were there no good small-space solutions? Why do we always have to keep trying to fit these larger sofas through small entryways or into small-scale rooms?
“The tiny home movement gained momentum in the early 2000s, in response to the financial crisis. People began seeking alternative lifestyles that deviated from the American dream of large-scale living. "
My younger self thought this excessive large-scale furniture problem was silly but never did anything about it. I always had to scour through numerous stores to find the right furniture for me and my studio apartment. Yes, when I was old enough to move out on my own, my first apartment was a studio. I remember it clearly! I have a twin bed frame with storage drawers, a futon, and maybe a 24'“ wide TV stand (back when TVs were small).
To give you an idea of how small of a TV I had, let’s compare it to my current TV. I currently own a 32” Television. This is the largest screen I’ve ever owned. I grew up with a tube TV. If you don’t understand what a tube TV is just imagine a deep box. It was usually as deep as it was wide, if not wider. This tube TV was something that my family watched for years, typically sitting on the floor looking at a screen that was barely 19 inches wide. Come to think of it, it’s probably not much different if I were to watch a movie from my laptop.
“The First Electronic Television was Invented in 1927 By A 21-year-old Named Philo Taylor Farnsworth.”
So There I was, out of high school and living in a studio apartment with my futon, twin storage bed, and my small TV. Life was good and I hadn’t thought much more about the small-scale challenges until many years later.